AND stemmed out of the realization that the modern Indian woman didn��������t have too many contemporary silhouettes to choose from. Bridging this gap ever since, today AND has garnered the recognition of a brand that makes global styles for the contemporary woman, understanding the sensibilities of fashion, comfort, quality, and style effortlessly. Often appealing and catering to a sect that is progressive, ambitious, and live a wholesome life; the label is ever-involving while keeping itself aligned with the needs of the urban Indian woman.